A bronzer-free body serum that absorbs quickly, feels weightless on skin, and builds rich, natural-looking color over time.
Fast-absorbing, ultra-light texture
Buildable color that actually shows up
Hydrates for softer, smoother-looking skin
Bronzer-free, transfer-free, less mess
Easy to apply and harder to mess up
Mimosa Lane Pledge: Absolutely love your glow or your money back!
Simplify your Body Routine
Bronzer-free and transfer-free
No streaks or heavy feel
Fast-absorbing serum texture
Deeply hydrating formula
Buildable, natural-looking color
All Skin Types
Cruelty Free
Vegan
Bronzer Free
Description
Best for: daily, buildable body glow.
A skincare-first body serum that applies like body care and develops gradually into a natural, even-looking glow.
Buildable color: soft warmth by Day 1, natural glow by Day 3, even tan by Day 5.
Hydrating serum texture for soft, healthy-looking skin.
Bronzer-free finish — no transfer onto clothes or sheets, no heavy self-tanner feel.
Fades evenly, so it never looks patchy between applications.
How to use: Apply evenly to clean, dry skin and blend well. Wash hands after use. Build daily until you reach your desired glow.
Offer: Every glow order includes Free SPF 45 and Free Shipping. Upgrade to a bundle for the Neoprene Glow Bag, Tanning Mitt, and Exfoliator Glove while supplies last.
Our pledge: Absolutely love your glow or your money back.
SPF reminder: Sunless tanning products do not replace sunscreen. Pair with SPF daily.
What It Does
A lightweight, bronzer-free body tanning serum that hydrates skin while building natural-looking color over time. It absorbs quickly and helps create a smooth, even glow without the usual self-tanner mess.
Why You’ll Love It
Easier to fit into your daily routine
More forgiving than traditional self-tanner
Smooth, even-looking glow
Comfortable, lightweight feel
Ingredients
SKINCARE-POWERED FORMULA DHA + Erythrulose Dual tanning actives that help color develop naturally and fade more evenly
Sodium Hyaluronate Helps hydrate for smoother, softer-looking skin
Beta-Glucan Helps support skin comfort
Carnosine Helps support firmer-looking skin
Soybean Sterols Help condition and soften skin
Texture / Experience
Lightweight, smooth, and non-sticky. Feels more like body care than traditional self-tanner.
Custom Color, Your Way
After 1 application Soft, natural warmth
After 2 applications Noticeable, even glow
Continue daily Deeper, controlled tan
Gradual Tanning Body Serum
$17.00
Regular price
$38.00
Gradual Tanning Body Serum
Skincare Feel, Tan Results
Forget heavy, lotion-like self-tanners. This serum is made to feel effortless from the first application.
Lightweight, silky texture that glides on smoothly
Absorbs quickly with zero sticky or greasy feel
Feels like everyday skincare, not a traditional self-tanner
Easy to apply anytime. No mess, no stress
No rinsing needed, just apply and go
Gradual Tanning Body Serum
SIMPLIFY YOUR BODY ROUTINE
Buildable, natural-looking color
Bronzer-free and transfer-free
Lightweight, fast-absorbing serum texture
Helps skin feel soft, smooth, and hydrated
SKINCARE-POWERED FORMULA
DHA + Erythrulose
Dual tanning actives that help color develop naturally and fade more evenly
Soybean Sterols
Help condition and soften skin
Carnosine
Helps support firmer-looking skin
Hydrating Serum Base
A lightweight, fast-absorbing texture designed to layer onto skin evenly, helping deliver glow without the heavy feel of a traditional self-tanner.
Beta Glucan
Helps support skin comfort
Sodium Hyaluronate
Helps hydrate for smoother, softer-looking skin
Pair well with
Related products
FAQ
Does it have bronzer?
No. It is bronzer-free.
Will it transfer to sheets or clothes?
It is designed without bronzer, so you avoid that instant tinted transfer issue.
How often should I use it?
Daily for deeper color, every other day to maintain.
Customers are saying
4.84 ★ (350)
Verified
5 stars: 31 (97%)
4 stars: 1 (3%)
3 stars: 0 (0%)
2 stars: 0 (0%)
1 star: 0 (0%)
P
PauliBeth
OBSESSED!!
I’m always nervous about spray tans because I don’t want to look orange or have an uneven tan, but my color turned out so good and so natural!
The whole process was quick, easy, and I walked outside feeling like I had just spent a week at the beach 😂☀️
Definitely adding Mimosa Lane to my regular self-care rotation! 🤎
S
Sally Haag
I'm Impressed!
I typically mousse self tanners with bronzer, so I was apprehensive to try this product. I applied it with gloves and was pleasantly surprised by how lightweight the formula felt. It absorbed quickly, had no noticeable self-tanner smell, and was comfortable to wear while it developed.
and absorbs quickly. No self tanner scent and fairly comfortable to wear while it developed.
I left it on for around 3 hours. The results looked very natural and the color was great. No streaks. I typically only self tan when I have something special going on but I could see myself incorporating this into my daily routine.
B
Brittany G
This is my first tanning body serum I have ever used
This is my first tanning body serum I have ever used. I got a mit to apply it on and it was very easy. I was nervous that I would miss spots and you could tell, but it spread on like lotion really smoothly. I slept with it on all night and next morning I saw a beautiful glow (not orange). I am very happy with this product and I want to try the tanning drops next!
C
Caroline Sweeney
Love this!
Love this! The color is amazing, no smell and streaky lines and super hydrating. Definitely recommend!!
A
Anonymous
Added To My Daily Routine.
As someone who loves a good glow, I was excited to try this gradual tanning body serum. I am sure glad I did! It is lightweight, has a pleasant smell to it and is hydrating. I have been using it every day and started seeing a difference after a couple of days. It is also very even toned and gives a glow rather than a dark tan. 10/10
M
MJochum
I can not believe how well this product works!
I can not believe how well this product works! Not only that but I absolutely LOVE how it hydrates my skin without leaving it feeling oily or sticky.
And my tan looks so natural! No lines, no streaks. Just sunkissed and beautiful.
S
Samaraelizabethingram
GREAT GLOW
Gives such a stunning natural glow! It was super easy to apply and only took a few hours. I was worried about it transferring to my white bedding but no transfer happened. Will be using lots this summer!
M
Mandiwifler
Beautiful subtle glow
I’ve really been enjoying the Mimosa Lane gradual tanning serum. I’m usually pretty picky with self tanners because a lot of them end up looking patchy or too orange on my skin, but this one gives a much more natural glow. It builds gradually, so it’s easy to control the color and doesn’t feel intimidating to use.
The formula feels lightweight and hydrating, and I like that it layers well with the rest of my skincare without feeling sticky. I also noticed it fades more evenly than a lot of other gradual tanners I’ve tried. It’s definitely more of a subtle, healthy-looking tan rather than an instant dark bronze, which I personally prefer for everyday wear.
M
Madeline
No smell. No orange. No patchiness.
I’m genuinely obsessed with the Mimosa Lane Gradual Tan Body Serum. My THREE non-negotiables with self tan are: no splotchiness, no tan smell, and absolutely no orange tone — and this checks every box.
Even after a couple showers, there was still zero patchiness and somehow the tan kept developing/getting darker in the best way. It looks so natural, glowy, and even. The fact that there’s no typical self-tan smell is honestly a game changer too.
The before & after photos honestly speak for themselves — I only reapplied it once and got the PERFECT tan. Definitely the best gradual tans I’ve tried.
M
Mary Ellen
Best tanning lotion I’ve ever used!
This gradual tanning lotion is awesome. Honestly the best I have ever tried. It has a nice light scent and your skin doesn’t look orange after using it. Would highly recommend giving it a try!!
L
Lauren Lines
Easy to use and perfect for my skin tone!
I’ve been really happy with this tanning serum. It’s super easy to apply and gives me a really natural-looking color without turning green or orange like some self-tanners can. It works really well with my skin tone, and I love that the color is gradual and buildable, so I can control how tan I want to be. Definitely something I’ll keep using!
M
Marty Osborn
Tan
I have only used it once but I liked it. Easy to use and no orange hands.
J
Jenifer Atallah
Super hydrating finish!!
I’ve been using this Gradual Tanning Body Serum for about a week now, and I really like how easy it is to apply evenly, it feels more like a lightweight moisturizer than a typical self-tanner. It absorbs quickly and leaves my skin feeling super hydrated and smooth, not sticky or greasy at all. Over the past several days, I’ve noticed the color slowly build into a really natural-looking glow instead of anything too intense or streaky. By the end of the week, my skin looked healthier and more radiant overall, with a subtle tan that didn’t feel drying.
T
Taryn Vilfordi
Great easy tanning serum to use !
Love this easy self use tanning serum I can use regularly after showers!
M
Misty
Love this!!!
Love this! Light smell, no orange tones, light weight. What else could you ask for! Definitely ordering more!
M
Monica Jochum
Amazing how easy it is to apply!
Feels so hydrating without being oily or sticky. Love how it feels and how it works. Natural looking tan without all the negatives.
J
Jorey Janes
I have loved the consistency of this gradual self tanner
I have loved the consistency of this gradual self tan and the smell is so good! The color is so natural but also a quick build!
A
Ashley
Nice Glow
Love the smell! And the subtle color, so much better than tanning mousse.
A
Alexandra Cho
Gradual + Natural looking tan!
I’ve been using the Gradual Tanning Body Serum for the past week and I’m honestly so impressed with how natural and glowy my skin looks. The formula is super lightweight, hydrating, and easy to apply evenly, and it leaves my skin feeling incredibly soft and smooth after every use. I loved that the color developed gradually over time, so I never felt worried about streaks or an orange tone — just a really pretty, healthy-looking bronze glow.
What stood out most to me was how buildable the tan is while still keeping my skin moisturized and radiant. After a few days of consistent use, I noticed such a noticeable difference in my overall glow and my skin looked way more even and sun-kissed in natural lighting. This has quickly become one of my favorite body tanning products because it gives beautiful results while also making my skin feel nourished and silky.
A
Amandajones
Natural Glow Without the Mess ✨
I love how lightweight this tanning serum feels compared to traditional self tanners. It gives a natural, even glow without looking orange or streaky, and my skin actually feels hydrated after using it. The fact that it’s transfer-free and mess-free makes it so easy to use in my everyday routine.
J
Jessie Maykut
The perfect mix!
The perfect mix of skincare and natrual looking tan! The formula is non-sticky and glides on easily (no streaks). The tan lasted and I was able to gradually build on it. My skin feels hydrated and looks ready for warm weather.
A
Abby
The perfect pre-summer tan!
I’ve been using this Gradual Tanning Body Serum and it honestly feels like the easiest way to get a little color without all the usual self-tanner stress. I love that it’s bronzer-free, so I don’t have to worry about it transferring onto my clothes or sheets.
It really does absorb like skincare—super lightweight, not sticky, and I can get dressed right after putting it on. I’ve just been applying it like a regular body serum/lotion and the color builds really naturally over a few days. It actually shows up too, which I feel like a lot of gradual tanners don’t. Definitely my go-to when I want something low effort that still makes a difference!
S
Sullivanolivia
My favorite self tanner!!
I have tried SO many tanning solutions over the years and nothing compares to Mimosa Lane. I’ve used everything from drugstore brands to expensive salon products, and I was always disappointed with either the color, the smell, streaking, or how fast it faded. But Mimosa Lane completely changed the game for me.
The color is absolutely gorgeous and looks so natural and never orange. It gives the perfect glow without looking fake or patchy, and it fades so evenly which is something I struggle to find with most tanning solutions. I also noticed how smooth and hydrated my skin feels after using it!!
Another huge thing for me is the scent. Most tanning products have that strong self-tanner smell after a few hours, but Mimosa Lane is so much better and actually pleasant compared to anything else I’ve used. The application is super easy, develops beautifully, and lasts longer than most solutions I’ve tried.
You can genuinely tell this product was made with quality ingredients and care. After wasting so much money trying different brands, I can honestly say Mimosa Lane is by far my favorite tanning solution and the only one I keep coming back to. If you’re looking for a flawless, natural-looking tan that actually lasts, I cannot recommend it enough!
C
Catherine D
A 5-star must-have!
This self tanning serum is absolutely amazing, my skin looks naturally sun-kissed without any streaks or orange tones. The formula is lightweight, absorbs quickly, and doesn’t leave that sticky feeling like other tanners. I love how it builds gradually, giving me full control over my glow. Plus, it smells so much better than most self-tanners. Definitely a 5-star must-have!
I absolutely loved this tan. It went on smooth, no streaky patches or anything, and came out the perfect vacation glowy bronze. It wasnt sticky or smelly either
Bronze Tanning Mousse
PauliBeth
OBSESSED!!
I’m always nervous about spray tans because I don’t want to look orange or have an uneven tan, but my color turned out so good and so natural!
The whole process was quick, easy, and I walked outside feeling like I had just spent a week at the beach 😂☀️
Definitely adding Mimosa Lane to my regular self-care rotation! 🤎
Gradual Tanning Body Serum
Alexandra S
Sun-kissed and naturally bronzed looking skin!
After one application of the Mimosa Lane 8-in-1 Face Tanning Serum in Dark and 12 hours of development, I’m already seeing a noticeable difference in my skin tone. My skin looks warmer, more sun-kissed, and naturally bronzed without looking overly tan or orange. The serum isn’t greasy and left my skin feeling moisturized, with just a light tanning-product scent. I’m really happy with the natural-looking glow after just one application and excited to see how it develops with continued use! Check out my before/after photos.
I absolutely loved this tan. It went on smooth, no streaky patches or anything, and came out the perfect vacation glowy bronze. It wasnt sticky or smelly either
This gradual tanning lotion is awesome. Honestly the best I have ever tried. It has a nice light scent and your skin doesn’t look orange after using it. Would highly recommend giving it a try!!
We are extremely happy with our Mimosa Lane sunscreen. I received it in perfect conditioner with amazing costumer service. It was a gift and my friend said she loves it. Her skin looks super smooth.